Management  |  Format: Flash

Writing Effectively at Social Media Sites (Updated)

Course Overview
The main goal of this course is to strengthen your ability to write effectively at social media sites. Before addressing specific writing suggestions, however, various aspects of social media as they pertain to businesses will be discussed.

Learning Objectives
Upon successful completion of this segment, you should be able to:

  • Identify common business benefits of social media.
  • Identify common business dangers of social media.
  • Identify social (networking) media apps.
  • Define major social media categories.
  • Identify the common types of social media used in businesses.
  • Recognize the roles of social media in businesses.
  • Select several social media writing suggestions.
  • Recognize writing basics that affect social media writing.
  • Identify how to write effective social media policies.

    Catalog Number: 99INS03-v2
    CPE Credits: 1 Registry / 1 QAS
    Author: Robert G. Insley
    Advanced Preparation:
    Course Level: Basic
    Field of Study: Communications & Marketing
    Content Partner: SmartPros Ltd.
    QAS: QAS Certified based on 50 minute hours.
    Course Type: Self-Study
    Minimum Passing Grade: 70%
    Soft/Hardware Reqs.:  Adobe Acrobat® Reader for the .pdf files
     56k or Greater Internet Connection
     Modern DHTML Compatible Browser
     Ram: 256 MB minimum
     Windows or Mac OS
    Release/Expiration Dates: Apr 22, 2019 / Apr 22, 2021